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West 34th Street - New York City (USA)

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posted by Perry Tak alias Meteorry on Friday 6th of November 2015 05:36:13 PM

West 34th Street | Macy's 01/05/2015 21h11 Macy's at night. Macy's Macy's, originally R. H. Macy & Co., is a mid-range chain of department stores owned by American multinational corporation Macy's, Inc. It is one of two divisions owned by the company, with the other being the upscale Bloomingdale's. As of January 2014, the Macy's division operates 789 department store locations in the continental United States, Hawaii, Puerto Rico, and Guam, including a prominent Herald Square flagship location in Midtown Manhattan, New York City. Macy's is known for its niche in popular culture and the diversity of its merchandise. Most locations compete with Belk, Bon-Ton, Dillard's, Kohl's, JCPenney, Boscov's and Sears; upscale locations compete with Nordstrom, Neiman Marcus, Lord & Taylor, Saks Fifth Avenue and Von Maur. Macy's has conducted the annual Macy's Thanksgiving Day Parade in New York City since 1924 and has sponsored the city's annual Fourth of July fireworks display since 1976. Macy's flagship store on Herald Square is advertised as the largest in the world, and draws shoppers from well beyond the New York City Metropolitan Area. The venue is in close proximity to other Manhattan landmarks, including the Empire State Building, Koreatown, Pennsylvania Station, and Madison Square Garden. In 1902, the flagship store opened uptown at Herald Square at 34th Street and Broadway. Although the Herald Square store initially consisted of just one building, it expanded through new construction, eventually occupying almost the entire block bounded by Seventh Avenue on the west, Broadway on the east, 34th Street on the south and 35th Street on the north, with the exception of a small pre-existing building on the corner of 35th Street and Seventh Avenue and another on the corner of 34th Street and Broadway. This latter 5-story building was purchased by Robert H. Smith in 1900 for $375,000 (equivalent to $10.6 million in 2015) – an incredible sum at the time – with the idea of getting in the way of Macy's becoming the largest store in the world: it is largely supposed that Smith, who was a neighbor of the Macy's store on 14th Street, was acting on behalf of Siegel-Cooper, which had built what they thought was the world's largest store on Sixth Avenue in 1896. Macy's ignored the tactic, and simply built around the building, which now carries Macy's "shopping bag" sign by lease arrangement The original Broadway store, designed by architects De Lemos & Cordes was built in 1901–02 by the Fuller Company. It has a Palladian facade, but has been updated in many details. Other additions to the west were added in 1924 and 1928, and the Seventh Avenue building in 1931, all designed by architect Robert D. Kohn, the newer buildings becoming increasingly Art Deco in style. In 2012, Macy's began the first full renovation of the iconic Herald Square flagship store at a reported cost of US$400 million (equivalent to $411 million in 2015). STUDIO V Architecture, a New York-based firm, was the overall Master Plan architect of the project. STUDIO V's fresh design of the department store raised controversy over the nature of contemporary design and authentic restoration. The building was added to the National Register of Historic Places as a National Historic Landmark in 1978. The store has several wooden escalators still in operation. FACTS & FIGURES: Formerly called: R. H. Macy & Co. Founded: 1858, New York City Headquarters: Cincinnati, Ohio Number of locations / Areas served: 789 / nationwide Products: Clothing, footwear, accessories, bedding, furniture, jewelry, beauty products, and housewares Website: macys.com [ Source and much more Info: Wikipedia - Macy's ]



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